Privacy Policy

This page provides our policies and procedures for collecting, using and disclosing your information and outlines the security measures we’ve put in place to protect the information that you store using Reputation Authority’s services, including the services made available through this web site, and any other software or services offered by Reputation Authority in connection with such services (the “Services”). By using these services, you consent to the collection, transfer, processing, storage, disclosure and other uses of your information described in this Privacy Policy.
What information does Reputation Authority collect and store?
Personal Information When expressing an interest in obtaining additional information about the Services or registering to use the Services, Reputation Authority requires you to provide your personal contact information, such as your name, company name, address, phone number, and email address (these are referred to below as your “Personal Contact Information”). When purchasing the Services, Reputation Authority also requires you to provide financial and billing information, such as billing name and address, credit card number, and the number
of employees within the organization that will be using the Services (“Billing Information”). Data, Diagnostic & Login Information Using Reputation Authority’s Services, you will be able to create, upload, store and share information such as company description, email ID, logo, photos, custom emails, user email IDs, etc. (this is collectively referred to below as “Data”). This information will be stored and maintained on Reputation Authority’s web site. If you run into technical errors in the course of using the Services, Reputation Authority may request your permission to obtain a crash report along with certain logging information from your system documenting the error (“Diagnostic Information”). Such information may contain information regarding your Operating System version, hardware, browser version (and .NET version information in case of Windows systems), and your email address, if provided. Additionally, certain login information is maintained in a cookie stored locally on your computer (i.e. not on a server) in order to streamline the login process (“Login Information”).
Analytics Information
As you navigate Reputation Authority’s website and use our Services, Reputation
Authority may also collect information through the use of frequently used informationgathering tools, such as cookies and Web beacons (“Website Navigational Information”).
Website Navigational Information includes standard information from your web browser (such as browser type and browser language), your Internet Protocol (“IP”) address, and the actions you take on Reputation Authority’s website (such as web pages viewed and links clicked). Collectively, this information is referred to as “Analytics Information.”Geo-Location Information Reputation Authority does not collect any information regarding your real-time geolocation while using the Services; however, it may do so at some point in the future. We will request your permission before collecting such information. What does Reputation Authority do with the information it collects?
Reputation Authority uses the information it collects in the following ways:
1. Personal Contact Information – We use this information primarily to administer our Services to you and provide you with updates and product announcements. Per the Terms and Conditions, we may use some of your information for marketing
purposes, as explained below.
2. Billing Information – Reputation Authority does not store any Billing Information on its servers. Instead, we use a payment provider, Quantum Gateway
(, to store and process all payment related transactions. Find
information regarding Quantum’s security policy here.
3. Data, Diagnostic Information and Login Information – We use this information solely for the purpose of administering and improving our Services to you.
4. Analytics Information – Reputation Authority may use your Analytics Information in conjunction with an analytics service such as Google Analytics to monitor and
analyze use of the Services, for the Services’ technical administration, to increase
the Services’ functionality and user-friendliness, and to verify users have the
authorization required for the Services to process their requests.
Sharing & Disclosure of Private Information
Third Party Applications and Your Use Reputation Authority provides users with the ability to link to their Data on third party sites such as Facebook, Twitter, Google Plus, and LinkedIn. Such linking is at the complete discretion of users. Because of this, Reputation Authority cannot be held responsible or liable for the linking of user’s Data to such third party sites, nor for how these third party sites use such links.
Marketing and Publicity
Per our Terms and Conditions, you agree to permit Reputation Authority to identify you as a customer and to use your name and/or logo in Reputation Authority’s website and marketing materials.
Sale of Personal Information
Reputation Authority does not sell, rent, or trade your private information to any third
parties in any way.
Service Providers and Business Partners
Reputation Authority may use certain trusted third party companies and individuals to help us provide, analyze, and improve the Services (including, but not limited to, data storage, maintenance services, database management, web analytics, payment processing, andimprovement of the Services’ features). These third parties may have access to your information strictly for the purposes of performing these tasks on our behalf and under obligations similar to those in this Privacy and Security Policy.
Non-Private or Non-Personal Information
We may disclose your non-private, aggregated, or otherwise non-personal information, such as usage statistics of our Services, in our discretion.
Our Use And Disclosure of Information
Reputation Authority will not disclose any personally identifiable information about any individual except as set forth in this Privacy Policy. This applies to information about our customers and information our customers provide to us about their customers. We are not limited in any way in our use of non-personal information that does not permit direct association with any specific individual or non-identifiable aggregate information about our users (such as the number of customers who use our services, the geographic distribution of our users, the amount of information located and/or removed, etc.).
Internal Uses of Your Personally Identifiable Information
1. We collect, store and process your personally identifiable information on servers
located in the United States. Due to the unpredictable nature of Internet routing,
your information may pass through other countries while in transit to our servers.
We use the information we collect about you in order to:
 Develop and deliver our services
 Process your transactions
 Provide customer service and manage your account
 Improve our products, services and marketing.
2. We provide access to personally identifiable information about our users only to
those who require it for the above purposes.
3. Reputation Authority will not sell or rent any of your personally identifiable
information to third parties. Reputation Authority will not share any of your
personally identifiable information with third parties except in the limited
circumstances described below.
 We share information with service providers under contract who help with our
business operations such as payment and order processing, fraud investigation, bill
collection, and information management and analytics. If content generation is
included in your services, we may share information with service providers under
contract to create, edit and/or publish such content. These third parties are obligated
to protect your information and are contractually prohibited from using your
personally identifiable information for any other purpose. They are never permitted
to share your information with any third parties. They are authorized to use your
personal information only as necessary to provide these services to BirdEye.
 We disclose information that we, in good faith, believe is appropriate to cooperate in
investigations of fraud or other illegal activity, to conduct investigations of violationsof our Terms of Use and/or to protect our right, protect your safety and the safety of
others. For example, this means that if we conduct a fraud investigation and
conclude that one side has engaged in deceptive practices, we reserve the right to
provide that person or entity’s contact information (but not bank account or credit
card information) to victims who request it.
 We disclose information in response to a subpoena, warrant, court order, levy,
attachment, order of a court-appointed receiver or other comparable legal process,
including subpoenas from private parties in a civil action. If the subpoena seeks
information about an identified subscriber or limited group of subscribers, we will
make reasonable business efforts to contact the subscriber(s) before providing
information to the party that requests it. We cannot guarantee that we will be able to
do so in all cases, whether due to a time limit, court order, inability to effectively
contact a subscriber, or other circumstances.
 When a user signs up for a co-branded version of our service through links
to from our co-branded partner’s website, Reputation
Authority will share with the co-branded partner that user’s name, e-mail address
and physical address in order to provide enhanced integration between
Reputation Authority’s services and the services of our co-branded partner. If you do
not want your information shared with Reputation Authority’s co-branded partner,
sign up for Reputation Authority directly through Reputation Authority and other subdomains and not through a link from our partner’s website.
 We disclose information to your agent or legal representative (such as the holder of
a power of attorney that you grant, or a guardian appointed for you).
 We share information with companies that provide public relations and marketing
services for us. Such information will only be shared by us to customize, measure
and improve our products, services and advertising. It will not be shared with third
parties for their marketing purposes. These third parties are contractually obligated
to protect your information and are prohibited from using your personally identifiable
information for any other purpose.
 As with any other business, it is possible that in the future, Reputation Authority
could merge with or be acquired by another company. If such an acquisition occurs,
the successor company would have access to the information maintained by
Reputation Authority, including customer account information, but would continue to
be bound by this Privacy Policy until it is amended.
 We share your information with our parent, subsidiaries and joint ventures to help
coordinate the services we provide to you, enforce our terms and conditions, and
promote trust and safety.
 The implementation of our Services, by its very nature, may require using your
personally identifiable information to locate other information about you. Such use
may include, but not be limited to, using your information to search the publiclyaccessible Internet sites as well as searching private information databases and
 The implementation of our Services, by its very nature, may require revealing your
personally identifiable information in order to effect removal of Internet content about
you. For example, we may have to disclose your name to a website in order to notify
them to remove Internet content about you. This occurs with your express
permission for a specific, given purpose.
Internal Uses of Your Personally Identifiable Information
We will retain your information for as long as your account is active or as needed to
provide you the Services. If you wish to cancel your account or request that we no longer use your information to provide you the Services, you may delete your account (this will be done by Reputation Authority’s customer care team). If you delete your account, your Data will no longer be stored in our servers. While we try to delete your Data from our servers
as quickly as possible, please be aware that there may be a delay from the time you
delete your account to the time that your Data is removed, and that some of your Data
may continue to exist for a period in backup copies.
Changes To Privacy Statement
1. If we decide to make material changes to our privacy policy, we will notify you by email through the primary e-mail address specified in your account and/or post those
changes to this privacy statement on the Website homepage prior to the changes
taking effect. You are responsible for ensuring we have an up-to-date active and
deliverable e-mail address for you.
2. You are also responsible for regularly reviewing the Privacy Statement and related
documents. We reserve the right to modify this Privacy Statement at any time. No
amendment to or modification of this Statement will be binding unless in writing and
signed by a duly authorized representative of Reputation Authority, or posted to the
Site by a duly authorized representative of Reputation Authority.
3. In the event that Reputation Authority goes through a business transition, such as a
merger, an acquisition by another company, or a sale of a portion of its assets,
users’ personally identifiable information will, in most instances, be part of the assets
transferred. Users will be notified via prominent notice on the site for 30 days after a
change of ownership or control of their personally identifiable information. If, as a
result of the business transition, a user’s personally identifiable information will be
used in a manner different from that stated at the time of collection, users will be
given a choice consistent with our notification of changes section.
Our Services may include publicly accessible community services such as blogs, forums, and wikis. Please be aware that any information you provide in these areas may be read, collected, and used by others who access them. Your posts on these communities mayremain even after you cancel your account. If you have any questions regarding this Privacy Policy, please contact us at [email protected]

the remaining PHI that Reputation Authority still maintains in any form

3. Continue to use appropriate safeguards and comply with Subpart C of 45 CFR Part 164 with respect to electronic PHI to prevent use or disclosure of the PHI, other than as provided for in this Section, for as long as Reputation Authority retains the PHI

4. Not use or disclose the PHI retained by Reputation Authority other than for the purposes for which such PHI was retained and subject to the same conditions set out at which applied prior to termination

5. Return to Covered Entity

[or, if agreed to by covered entity, destroy]


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